In addition to its dark-coloured soft drink, Coca-Cola has also started selling coffee in a cup and a milk substitute for vegans. The new products are mixed and tested in the Czech Republic, and sold across half of Europe. The company has ramped up its investments in the country like never before.
Bratislava, March 12, 2019 - The IIHF Ice Hockey World Championship Trophy will be introduced to the Slovak public within the launch of Coca-Cola's new campaign, whose ambassadors are world ice hockey legends. Marian Hossa and Patrik Elias introduced the trophy in the Ondrej Nepela Stadium.
For the first time in the Czech Republic, World Cleanup Day will see active runners taking part in a nod to a latest phenomenon known as “plogging”. The activity arose from the combination of jogging and litter collecting, or plocka upp in Swedish. Runners up and down the country who have responded to an appeal on social media will take part in the event under the umbrella of the Plogging Czechia project backed by the Czech Association for Corporate Social Responsibility (A-CSR) in collaboration with Coca-Cola.